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Iconic 1:4 Scale Diet Pepsi Midget
The Diet Pepsi Beast Midget Project
A tribute to Jeff Gordon's early legacy - reborn in miniature
The Story Behind the Car
Before Jeff Gordon was a NASCAR legend, he was a teenage phenomenon tearing up the tracks in a midget wrapped in Diet Pepsi livery.
This project is a tribute to that pivotal moment in racing history - a hand-built 1:4 scale replica of the car that started it all.
"This isn't just a model. It's a time capsule - crafted in metal, fueled by passion"
Built from the Ground Up
Not a kit. Not off the shelf. Every piece is hand-machined, formed, and assembled with the same level of precision we bring to full-scale performance components.
- Scale: 1:4
- Materials: Metal, castings, composites, and machined components
- Based on: Original chassis/car dimensions and archived racing references
Follow the Build Series
We're capturing every moment of the journey - from early research to final assembly - in an exclusive YouTube video series.
Watch as engineering meets storytelling - one part at a time.
Why It Matters
This project isn't just about building a model - it's about preserving moments in racing history.
For collectors, fans, and racers, this is a tribute to one of the most iconic early cars of Jeff Gordon's career.
Project Updates Coming Soon
We'll be adding photos, progress shots, and behind-the-scenes notes as the build evolves. Check back often or follow us on YouTube and Instagram to stay in the loop.
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